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THE BOOK--Playing The Percentages In Baseball

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Thursday, May 01, 2008

Mike’s Hard Lemonade

By Tangotiger, 06:58 AM

- “We don’t have room for all that on the sign”
- “Hmmm.. how many letters do we need to cut?”
- “5 characters”
- “Ok, let’s take out HARD and the space”
- “Won’t that confuse people who think that it’s only lemonade?”
- “Everyone knows Mike!”
- “Really?  How long they been in business”
- “Since forever… 1999”

Wow.  And check out a very blown up label, and how small the “5% alc” print is.

(15) Comments • 2008/05/03 • News
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May 01, 2008
Mike’s Hard Lemonade