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Friday, January 16, 2009

How stubborn is too stubborn?

By Tangotiger, 03:45 PM

We’re about to find out how long the Mets/Dominos (allegedly Citi) patch will last.  What bothers me is that stuff like this goes through several people and levels of acceptance before approval.  Obviously a major scr-w up, and let’s see how long it takes for the powers-that-be to be totally embarrassed and come up with a new design.

Remember when the “Big 3” were asked about their corporate jets, and then their lackey lawyer wrote a tough press release saying that they have more important things to worry about than corporate jets?  That lawyer was a fool to have written the letter (not that he was necessarily wrong) as a press release (totally wrong).  Next time they show up, they are proud to announce they car pooled.

When you are wrong, you don’t be a stubborn jack-ss and try to turn it around somehow.  You back down and acknowledge your ignorance or stupidity.  It was unveiled Jan 12, 2009 I believe.  Let’s count how many days before saner heads prevail.  (Let me add that Commissioner Stern backed down on the new ball when players complained, and same for Bettman on the new jerseys when the players complained.)

The Yankees patch is simply magnificent.  It is, at worst, not embarrassing.  The Mets patch is, at best, embarrassing.


#1    Ryan JL      (see all posts) 2009/01/16 (Fri) @ 21:54

I don’t really see the problem.  It’s a diamond, like a baseball diamond.


#2    Tangotiger      (see all posts) 2009/01/16 (Fri) @ 22:07

First off, the Dominos logo is a diamond, not the one that has no brand on it.

Secondly, when you compare it to the Yankees logo, a logo that you can see on the arm like a patch, or smack in the middle of a hockey jersey, that no-name brand is… well…


#3    Tangotiger      (see all posts) 2009/01/16 (Fri) @ 22:13

I suppose if you only focus on the blue part, it’s a diamond.  In any case, it must be one of the worst logos ever.


#4    Pizza Cutter      (see all posts) 2009/01/16 (Fri) @ 23:22

Pizza and baseball… I, for one, can’t think of a better combo.


#5    dan      (see all posts) 2009/01/17 (Sat) @ 05:59

PC, I saw that one coming a mile away.


#6    Tangotiger      (see all posts) 2009/01/19 (Mon) @ 00:47

Here’s a nice version that for some reason they are not using:

http://farm4.static.flickr.com/3257/3174470956_e547c97ba0_o.png


#7          (see all posts) 2009/01/19 (Mon) @ 19:20

And to think that if they’d just put the 2009 with the box overlapping the diamond lying horizontally as a caption of sorts, they could have avoided this whole problem.

Modern logo design really baffles me at times. I understand the desire for simplicity and the quicker/easier association and recognition that comes with it, but often it seems like people are just going too far.


#8    MattyD      (see all posts) 2009/01/21 (Wed) @ 15:09

I don’t think they can use the linked image as is since it has the Citi corporate logo on.  Of course, that’s easy to chop off the top and would be miles better than what they’re actually using.


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